Broadway Joe was larger than life. Before knuckle-heads like Chad Johnson and Plaxico Burress were making guarantees, Joe Namath did it from the heart.
Super Bowl III was the game, and the huge underdog Jets defeated the Baltimore Colts in a game for the ages.

Now, for the first time, Namath's helmet from that very game will be offered at auction. Heritage Auction Galleries will be selling that monumental piece at its signature sale in May of this year.

I think it can bring six figures. That would definitely be a record for the sale of a game-worn helmet. The provenance on this bad boy is rock solid and that is why I really think it can fetch so much at auction. Click here to read the full story.